Search Engine Optimization Training
search engine optimization training course
Skill 2 digital offer comprehensive SEO Training course with Live Practical’s on different Projects. We update our curriculum with the recent updates in the search engines. Each topic of SEO will be discussed in detail with practical example of the implementation to make sure every student will able to understand the topic easily. Attend a Demo to see our training methodology and faculty experience.
What is SEO?
Search engine optimization is the process of implementing best practices as per search engine guidelines to Rank website Higher in search results. In other words, SEO is generating traffic to our website using organic search results. We are offering practical SEO course in Hyderabad with expert trainers. Attend an SEO training Demo today.
SEO is one of the most powerful tools for generating online traffic which helps a company in generating new customers. SEO process involves various techniques like website planning, business analysis, keyword research, on page optimization, link building, and reports management. In our SEO Training, we make you master all the concepts and make you capable of doing the live SEO projects.
Keyword Selection Strategies (one Day )
- Keyword Analysis
- Keyword Competition
- Keyword Selection
- Types of Keywords
- What is Long Tail Keyword and LSI Keyword?
- Strategies to select Keywords for Websites
Search Engine Optimization (SEO) ( Two Days)
- What is SEO?
- Types SEO Techniques?
- Differences Between White Hat , Grey Hat and Black Hat Techniques
- How Black Hat Techniques effect the SEO?
- Introduction to search engines
- Types of Search Engines?
- What is Browser and Types of Browsers?
- How search engines works?
- What is Rank Brain and Its Working?
- Business Analysis
- What is SERP?
- How to Calculate SERP Ranking and Page Position?
- keyword analysis tools
- Web position Analysis
- Competition Analysis
- SEO Tools
- Google Algorithms and Updates
- Advantages and Disadvantages of SEO over PPC/SEM
- How to Rank website in Very Quick Time
On Page Optimization ( Ten Days )
- Title Tag
- Meta Description
- Meta Tags
- URL optimization
- Hyper Links
- Canonical form
- Alt Tag
- Anchor Text
- Header Tag
- Robots.txt
- Content Optimization
- XML Sitemap and HTML Site Map
- Redirections ( 301, 302)
- 403 Forbidden , 404 File Not Found
- Server Side Errors ( Ex. 500, 502. 503.. )
- Webmasters (Google, Bing)
- Use of Webmaster Tools
- Site Map Submission and Search Analytics in Web Mater
- Google Analytics
- KPI Role in Google Analytics
- What is Referral Traffic, Organic Traffic and Paid Traffic?
- Types of Reports in Google Analytics?
- Events and Event Tracking in Google Analytics
- Segments , Dimensions and Metrics in Google Analytics
- What is CTR and Session?
- Google Analytics In-depth Analysis Funnel and Goals Creation
- Difference Between Bounce Rate, Exit Rate
- Use of UTM Parameters
Off page Optimization ( Ten Days )
- What is Domain Authority?
- What is Page Authority?
- What is Back link?
- Advantages of Having Bakclinks?
- What is Link Juice?
- How to Get Quality Back links?
- Internal links , External Links, Incoming and Outgoing Links
- What is Spam Score?
- Google Dissavo Tool
- Search Engine Submissions
- Backlink Submission
- Social Book markings
- PPT, PDF, Document Submission
- Classified Submissions
- Article Submissions
- Content Marketing
- Image Marketing
- Video Marketing
- Video Strategy
- Event Creations
- Info graphic submissions
- Guest Posting
- Question And Answers
